Listen In: James Inedu George speaks on “the architecture icon and the market economy” in his podcast

The Design Director at HTL Africa, James Inedu recently kickstarted his own podcast. I came across via social media a few days ago and thought to share. Mr.George being a prolific writer and social commentator speaks to issues around creating a contemporary language for African Architecture.

In this short episode, which happens to be the third of his podcasts, he discusses the need for Architects to understand how the market flows of capital occur, without it influencing their architecture. He says,

“In the boom of the 1920s, Architects who had less power were able to still create greatness regardless of the behaviour of the market. We must emulate them.”